small text size medium text size large text size print this article mail this article  

Vripack at Art exposition in Beijing

This week for the first time ever, the Vripack Studio participated to the Maritime Art Exposition. AMACEing Beijing brought together a fine collection of Chinese and International maritime art at the Today Art Museum in Beijing, China in combination with a small selection of international Superyacht companies. Curated by Martello Yachting, it provided a deep cultural experience for the invitation only guests.

04 November 2015

"Following our Engineering Fantasies theme, we create an Art Installation with our famous mannequins whom all held 3D printed yacht models in their hands", says Bart Bouwhuis, one of the two creative directors at Vripack. "We partly wrapped the whole booth in sketch paper and inspired them with live sketching. I think everyone that visited the museum made at least ten pictures and immediately started sending them off"

The amount of energy
"It was awesome indeed. We learned so much and made new friends", continues Marnix Hoekstra, Vripack's other creative director. "To inspire people with our unique creative expression on yacht design and talk with them about what makes a good design, simply gives an enormous amount of energy. Very fitting to have this first exposition ever in China where of course yachting is so young and fragile."

A truly amazing experience
"The museum setting allows for more in depth talks and arguments about the core of your work. No one is rushed and you get the change to express yourself fully. A truly amazing experience", concludes Bart.

About Vripack®
Established in 1961, Vripack has been a leading full service yacht design, naval architecture and engineering studio with over 7000 projects under its belt. Vripack focuses on realizing better ships in less time for private customers and yards world-wide. At Vripack we believe that a good design should not meet all requirements, it should surpass them in order to create a boat that goes beyond dreams. We don't just design yachts, we Engineer Fantasies.